Bonk More Fish

Bonk More Fish is more than just a name — it’s a mindset, a memory, and a movement.

It all started as a joke between a few fishing buddies in the Pacific Northwest. One day, while out on the lake with nothing biting and plenty of laughs, someone said, “You just gotta bonk more fish.” It was ridiculous, it was hilarious… and it stuck. That one-liner turned into a rally cry. And that rally cry turned into a brand.

Born in Washington State and inspired by long days on the water, cold mornings at the boat ramp, and the kind of conversations that only happen between casts, Bonk More Fish is a brand for the ones who get it. The ones who know fishing isn't just about catching — it's about the stories, the gear, the ridiculous luck, and the rituals. It's for the folks who don’t take themselves too seriously, but take their lures, rods, and camp chairs just seriously enough.

Our mission is to design apparel and gear that brings that same spirit to life — authentic, bold, and built to last. Every product we offer is created with purpose: to keep you comfortable, to make you laugh, and to connect you back to those moments on the water that stay with you forever.

From graphic tees that speak your language, to hoodies that warm you up after a long drift, to tackle accessories that look as good on the dock as they do in your pack — we’ve got something for every kind of bonker out there.

So whether you're a weekend warrior, a boat ramp philosopher, or just someone who loves a good cast and a better joke — you're in the right place.

Catch. Bonk. Repeat.